Category Archives: Uncategorized

English


English is the de facto language of business. Over 360 million people use English as a first language, and half a billion people speak it as a second language. This indicates the remarkable success of English as the lingua franca of business, travel and international relations. The relative ease with which English can be learnt and the soft power of American culture mean that it dominates world communication. In addition, many people believe that English provides opportunities for better employment and improved lives.  On the other hand, its dominant influence has led to claims of linguistic imperialism, and provoked resistance to the spread of English. To study this language contact us.

French


Why is the French language important for business? French has a long history as an international language of commerce, diplomacy, literature, and scientific standards and is an official language of many international organisations including: the United Nations, the European Union, NATO, the WTO, the International Olympic Committee, and the ICRC. In 2016, Bloomberg Businessweek ranked French the third most useful language for business, after English and Mandarin Chinese. French is an official language in 29 countries. In 2017 40% of the French speaking population was in Europe, 35% in sub-Saharan Africa, 15% in North Africa and the Middle East, 8% in the Americas, and 1% in Asia and Oceania. To study this language contact us.

Spanish


Spanish is the second most spoken language in the world with over 400 million speakers. If you want a language that will open up whole continents, Spanish is the best. It is the primary language of most of South and Central America, Spain, and large areas of the US. Michael Bloomberg, CEO of Bloomberg speaks Spanish as a second language. His knowledge of Spanish was a great benefit when he was mayor of New York City. From a business point of view, knowledge of Spanish, especially in the U.S.A, is not just an advantage, but a necessity. The buying power of the Latino community in America is estimated at $1.5 trillion […]

Italian


Italian is a major European language, being one of the official languages of the Organisation for Security and Cooperation in Europe and one of the working languages of the Council of Europe. Italian is the third most widely spoken first language in the European Union with 65 million native speakers (13% of the EU population) and it is spoken as a second language by 14 million EU citizens (3%). Including Italian speakers in non-EU European countries (such as Switzerland and Albania) and on other continents. The total number of global speakers is around 85 million. Italian is the official language […]

German


German is one of the main languages used in business and international diplomacy. It is the first language of about 95 million people and the most widely spoken native language in the European Union. Leo Apotheker, former CEO of SAP and Hewlett Packard, speaks German, English, Dutch, French and Hebrew. His language skills certainly helped him run the multinational companies.  To study this language contact us.

Chinese


1.2 billion people speak Chinese (Mandarin). If you want to learn a language that one in six people in the world speak, then Chinese is the one for you. Mark Zukerberg, founder and CEO of Facebook speaks English and Chinese. His use of the language during his visit to Beijing impressed many around the world, including his Chinese speaking in-laws. He was also intent on impressing the 1 billion Chinese citizens who are potential Facebook users. To study this language contact us.

Russian


Russian is one of the six languages spoken in the UN, and is vital if you want to do business with the country. With approximately 170 million native speakers in 2015, Russian is the eighth most spoken language in the world. Interesting fact: There are only about 200,000 words in the Russian language. This number has doubled since the 19th century, when only 50,000 – 100,000 words were recorded in dictionaries. This number is still low compared to the English language, which is comprised of over 1,000,000 words. The result is that many Russian words have more than one meaning. To study this language contact us.

Japanese


Politeness and manners are essential in Japanese business culture. In Japan, the company man is highly respected and the company he works for shapes his family’s social expectations. Almost all of the 130 million native Japanese live in Japan — and this makes it the most highly geographically concentrated of all the languages. The largest groups living outside Japan can be found in the US, the Philippines, and Brazil. Interesting fact: Almost 10% of Internet users speak Japanese. It is the 9th most-spoken language worldwide, but it’s the third-largest language on the Internet, behind English and Spanish.  To study this language contact us.

Portuguese


Portuguese is the 6th most spoken language in the world (as a first language). The number of native speakers is around 300 million, with the majority in Brazil (around 200 million). Portugal has 10.5 million inhabitants and a further 20 million Portuguese living world-wide.  One of the little-known facts about the Portuguese language is that it is strongly influenced by Arabic. The Moors ruled Spain and Portugal from 700 to 1500 CE, and this affected the language. Many Arabic-derived words start with “al”, such as Algarve (al = the, garve = west). To study this language contact us.  

Korean


Korean is an important language for business, law, medicine, agriculture, science and travel in Eastern Asia. There are over 77 million native speakers of Korean in the Democratic People’s Republic of Korea (North) and the Republic of Korea (South). Outside of these countries, Korean is spoken by large numbers in the major urban centres of China, Japan, Russia, and the USA. Interesting fact: Although it differs slightly in spelling, alphabet, and vocabulary between the North and South, Korean is the official language of both countries. Despite the geographical and socio-political dialect differences, Korean is relatively homogeneous, being mutually understandable among speakers from different areas To […]

Swahili


Swahili is a Bantu language and 5 million people use it as a first language. However over 140 million people communicate in Swahili and it serves as a national language of three nations: Tanzania, Kenya, and the Democratic Republic of the Congo.  A significant part of Swahili is derived from Arabic. For example, the word ‘Swahili‘ means ‘coast’ and the word ‘safari’ means ‘to travel’ in Arabic.  To study this language contact us.

Polish


To do business with Poland it is important to speak the language. Polish is spoken by 55 million people. Poland has 39 million native speakers, and there are large Polish-speaking communities in: Argentina, Australia, Belarus, Brazil, Canada, Germany, Lithuania, the UK, the Ukraine, the USA and Russia. If you know Polish you can understand Czech and Slovak as the Slavic languages are the most closely related of all the European languages. Interesting fact: In 2011 Polish became England’s second language. Data reveals that 550,000 people in England speak Polish. To study this language contact us.

Arabic


People who can speak Arabic and English have excellent employment opportunities in the oil and engineering professions. Recent numbers put Arabic at around 250 million native speakers.  However, the spoken forms of Arabic in, say, Oman and Morocco are so different that people from these countries will be able to discuss ancient texts but struggle to order lunch. To study this language contact us.

Vietnamese


Vietnam is a great destination for business investment and tourism. Many Vietnamese can now speak English not everyone can. If you are planning to visit Vietnam it is extremely helpful if you learn some Vietnamese. When you are doing business in Vietnam, the relationship which you can establish with people, including government officials, can have an impact on the success or failure of your business. When you know some Vietnamese the people respect you and it will be easier for you to build a relationship with them. To study this language contact us.

Turkish


Turkish is the most widely spoken of the Turkic languages, with around 15 million native speakers in Southeast Europe (mostly in East and Western Thrace) and 65 million native speakers in Western Asia (mostly in Turkey). Outside of Turkey, significant smaller groups of Turkish speakers exist in Germany, Bulgaria, Macedonia, Cyprus, Greece, the Caucasus, and other parts of Europe and Central Asia. Cultural Awareness: In Turkish, it’s considered impolite to address somebody by just their first name upon meeting them (especially for those older than you). Instead, you must accompany their name with a title, such as teyze (auntie) or amca (uncle). If you don’t know somebody’s name, address them as hanımefendi (madam) or beyefendi (sir). To […]